(Web)Case study
rysque
A Sri Lankan streetwear label that sells in small, numbered drops. The store had to feel as risky as the clothes.
- Client
- Rysque Clothing
- Service
- Web
- Stack
- WordPress, WooCommerce

- Fashion
- E-commerce
- Drops
(01)
The challenge
Rysque doesn't restock. Every drop is a numbered run, and once a size is gone, it's gone. A standard shop template would have made it look like every other clothing brand.

(02)
The solution
A dark, editorial store with huge type and a "wear the risk" attitude everywhere. It even has a coin-flip game that unlocks 10% off. The drop story, the numbers and the shop all sit on one scroll.

(03)
The result
A store that sells the vibe as hard as the clothes, and a brand that looks big from day one.